Today is a Red Letter Day for DOM360 Contology’s Workflow has been in development for several months and is now a fully functioning platform being used by both DOM360 offices. Robert talks with Chief Technology Officer, DeForrest Hipps, about the launch, adoption, and unique qualities of DOM360’s new workflow platform inspired by Toyota Production System (TPS) Lean Six Sigma.

Anticipating Big Things For 2018 The automotive marketing industry is constantly changing, and with this new year come new challenges and wins for our clients and for DOM360. Chief Marketing Officer Ryan Alford discusses implementing new strategies and the unique opportunities they will create.

Building relationships is crucial Digital marketing has undergone some major changes lately. Robert talks to SEM Manager Tim Conklin about the role that parts and service play in automotive marketing today, and why building relationships with customers is crucial for dealership success.

Evolving Technology and Optimization As technology constantly evolves in digital marketing, it’s important to discern what actually works for clients. Robert discusses this challenge with Front End Developer/Marketing Associate Austin Williams and the variety of ways we optimize our solutions for dealerships.

Growth is on the horizon for Enterprise and DOM360 From local to global, the Enterprise team here at DOM360 sees potential in the field. Learn more from DOM360 Account Executive Victoria Carter about the impact this team has every day and how we’re building relationships with our clients and constantly working to innovate the automotive manufacturing marketing industry.

Plan early and plan often Planning ahead of time can mean the difference between your company supporting its clients versus going offline when a crisis hits. With Hurricane Irma on the horizon, Robert and DOM360 Vice President of HR Teresa Thomas discuss how the company is prepping for the storm and how DOM360 works continually to prepare for the […]

It’s all about leadership DOM360 seeks to cultivate the skills of all of its employees and inspire them creatively from Day 1. In the Graphic Design department, Creative Supervisor Ben Remick does an excellent job of handling every deadline and making sure that his team, and everyone else, has what they need to do their job and advance […]

Consider mobile first in your email marketing When it comes to marketing, most emails are being read on mobile devices before any other medium. Making sure the code behind these emails remains optimized for mobile viewing is crucial ensuring our content gets where it needs to go and displays correctly. Drew Peterson, Front-End Development Manager here at DOM360, explains the intricacies […]

It’s not just what you say. It’s how you say it. “Communication” or “writing” encompasses a broad spectrum of initiatives and disciplines, each with its own media and tactics. One concept that remains consistent, though, is that the message needs to be crafted in a way that’s both compelling and engaging. From marketing and advertising to SEO and public relations, how do you engage with […]

Vendor management – a must have in today’s digital marketplace Are you or someone affiliated with your company monitoring your vendors? If not, you should be. The digital marketing world is vast and there are many moving parts to keep tabs on, including analytics and research reports. Kate Redmond, Director of Client services, weighs in on the issue.